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The Baby Products Industry Association (BPIA) has announced a new partnership with Harrogate International Nursery Fair, introducing a dedicated BPIA Pavilion at this year’s show (18–20 October 2026).
Designed to support start-ups and emerging brands, the BPIA Pavilion offers a cost-effective route to market at the UK nursery sector’s only trade event.
A standard 2x2 metre stand in the pavilion is priced at £885, with optional extras including power (£145) and LED lighting (£45). However, BPIA members can access an exclusive package for just £860 — fully inclusive of power and lighting — delivering a 20% saving.
The Pavilion is exclusively available to BPIA members. Start-ups wishing to exhibit can join the BPIA at a special one-off rate of £100, bringing the total cost of exhibiting, including membership, to just £960.
This package also includes a full year of BPIA member benefits, such as access to a free Croner 24-hour business support helpline, discounted international trade show rates, industry news and updates, and preferential rates with testing houses.
Marc Hardenberg, Chair of the BPIA, said: "Supporting emerging brands has never been more important. The BPIA Pavilion provides an accessible, high-impact platform to connect with serious buyers, while also giving businesses the longer-term support that comes with BPIA membership."
Harrogate International Nursery Fair continues to attract a wide range of buyers, from independents to major retailers, all actively seeking new and innovative products. The BPIA Pavilion offers a straightforward, affordable way to get in front of them.
Affordable hotel accommodation in Harrogate and often within walking distance to the exhibition halls starts from around £70 per night — making exhibiting even more accessible.
BPIA members wishing to take advantage of this offer, including those wishing to join the BPIA at the discounted rate, should contact: info@b-p-a.org