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More about the BPA...The Baby Products Industry Association is once again hosting a UK Pavilion at one of the world’s largest industry trade shows, Kind + Jugend, which takes place at Koelnmesse, Cologne, Germany from 9th to 11th September 2025.
The UK Pavilion’s slogan for 2025 is ‘Nation of Innovation’ and is located in Hall 10.2 joining exhibitors from 42 countries including Germany, other European countries, the US, Australia and the UK. The Pavilion is located next to BPIA member BabyStyle, which works tirelessly with the very best factories and designers from around the globe to bring innovative and contemporary designs, along with some more traditional and classical looking designs and has kindly sponsored the UK Pavilion.
Participants include My Carry Potty which is loved by over a million parents globally and is the UK’s best-selling potty; Cardea Solutions providing safety products from finger guards for schools and nurseries to award-winning adjustable stair handrails; Albani Baby with BabyUp, which keeps babies in the perfect position to help digestion to avoid reflux; and Penny and Kids, winner of the 2024 Concept & Innovation Awards with its beautifully designed, engineered and crafted Home System.
Marc Hardenberg, chair of the BPIA, comments: “Prior to the covid pandemic, the BPIA had a huge presence at Kind + Jugend with more than 70 participants in its UK Pavilion. Our return to the show is on a smaller scale this year, but we hope that participants will enjoy a successful event which will encourage further members to join us in future years.
“We encourage manufacturers and suppliers attending the show to pop along to the UK Pavilion in Hall 10.2 to find out more about joining us next year – and invite retailers and buyers to visit and see our exhibitors. A warm welcome will be extended to all and we invite you to join us for drinks on the first day of the show from 5pm onwards.”
Retailers and international distributors who would like to participate in a ‘meet and great’ event should contact Marc Hardenberg directly - marc@majuma.co