Do you have an innovative new product idea?

The Baby Products Association’s 2025 Concept & Innovation Awards are now open for entry and the Association invites the nursery industry and wider community including students and budding entrepreneurs to submit interesting product ideas for consideration.

The Association is keen to promote excellence and innovation in the nursery sector and these annual awards encourage this. Over the years, the judges have been presented with numerous interesting and innovative ideas; many of which have proceeded to market.

Julie Milne, General Manager of the Baby Products Association, comments: “The Concept & Innovation Awards highlight the ethos of our industry trade association. It encourages innovative thinking to produce new product ideas which are effective and safe and make the lives of parents and their babies a little easier. Each year, we are overwhelmed by the creativity and often groundbreaking designs of many entries.”

The entry form for the 2025 Concept & Innovation Awards can be downloaded from the website HERE and the only clause is that the product idea must not be for sale prior to Harrogate international Nursery Fair which takes place from 12^th to 14^th October 2025.